Ha! Tell me about it. I HAVE to make my way to Petco every week to check out the new bettas.
Sad thing, I'm somethimes blown away at how beautiful a betta is but wont buy it because I really want to keep my numbers down for now.
Today, for example, saw a GORGEOUS DTHM green and blue betta which I couldn't stop looking at. Next to him was another gorgeous blue/red/black DTHM and next to them was a beautiful white/cellophane dragon. UGH! I would've bought them all if I had the space but I'm planning on relocating soon and it would be a hassle to move with all those tanks and fish!