Dropped by Petco today with my niece and we couldn't resist this lovely HM BF male! I am pleasantly surprised by the quality and selection of their bettas, and they were able to tell me exactly when he had arrived. He had only been in his horrible blue cup for a few days, so he's quite a bit more vibrant than other pet store bettas I have had.
My niece named him Hunter. This is a video of him just a few minutes after full introduction to the tank.
(Almost) full flare about 1 minute into the video for those with short attention spans!
http://www.youtube.com/watch?v=I1VETcEuYA8