Join Date: Nov 2018
Location: Oil City PA. USA
Educating the public and busting myths is what we do with our care and keeping. Betta keeping has come so very far in the past 20 years. From tank size to feeding to what they need. The changes came about slowly but they changed. We changed them, Why because we cared. It was ethical treatment of all animals that drive us. So many changes in the way people look at fish keeping. To Me and a few others on her it has grown into more than just a hobby or having a single 10 gallon with a gold fish. We have evolved from Hobbyist to Keepers. We have studied and researched , experimented and tried new ways to raise our charges.
This is why when you have the knowledge and the ability to make the changes in the way people give information so that these beautiful fish with personalities that give back the love we have shown them to really shine. This is what a new customer needs to know. The only way for them to find out is by the person they contact first with their questions. Customers in no way are stupid, they will know in a heart beat if they are being taken. (Well some will) This is the reason to start with a manager and enlighten him with not only the information of care and the betta needs. (which he may or may not care about) But when you combine your care information and how it affects the store's bottom line They tend to wake up and start putting 2 and 2 together.
When I lived in Lancaster PA. There was a huge pet supply store, close to me. I knew the owner, because when I first came out of the service His brother gave me a job in a pet store he had. They sold fish and I knew nothing about fish. I learned real fast. The pet store was called Doctors Pet. It was in the Park City Mall, The fish store that wholesaled to them was in Centerville PA. called That fish place. They were the largest Wholesale and retail store on the east coast. Still are. The owners thought me so very much from the care and feeding of all animals. It's where my love and passion started. I was more than looking at fish as a hobby. They thought me to become a Keeper. And 50 years later I'still am. Every chance I get to visit a Petco or Petsmart, or even a LFS, When I see a problem with the tanks I say something, When I talk to an employee and there is an education problem, I find myself doing just that Educating them and their manager. I pride my self that I have made friends in every store I go to and am greeted by name with a smile and Hay how are you doing. any thing new you can tell us.
Yes I have become a keeper and educator. I'm proud to know that I made a difference, I'm proud that that difference has given our charges a better life.
It is all in the presentation of information. It's all about passion and love for the animals.
Be an educator. But have your stuff together when you open your mouth. People will react and you will get the results that are needed.