Small bowls - Betta Fish and Betta Fish Care
 
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post #1 of 6 (permalink) Old 01-24-2020, 08:33 PM Thread Starter
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Small bowls

I was a Petco recently and heard an employee saying Betas don't get along with others and a small container is fine. I went back today for a animal purchase and tried to enlighten the cashier. Oh hell no she was with the other person. They were leading these people to believe small containers were fine. I'm going back tomorrow with a print out to speak to the manager about their employees education on this matter. Mines in a 14 gallon Biocube with 6 Cardinal Tetras and 3 Julian Cory Cats.

Last edited by McScoot; 01-24-2020 at 08:35 PM.
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post #2 of 6 (permalink) Old 01-25-2020, 07:56 AM
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OK, First you are absolutely correct in your thinking. and We here on the forum always suggest keeping them in at least a 2.5 gallon tank that is filtered and heated. However you may never change the mind set of these people unless you have proof of what you are saying. A betta can be housed in a small bowl 1 gallon or better. Not housed in the cups they are sold in. It is quite evident the sales people don't know their jobs or don't do their jobs for this store. If you take your information into the manager You need to have it together when you talk to him. Those print outs of what a betta needs is not something that a manager will relate to. Neither will any employee.

Now here is what you really need to do. Take the print outs with you and explain that these are the recommendations that have increase over the years because science has found out in their research have found that betta live longer in this type of environment. Leave it at that. Now here's the catch, explain to them that when selling a betta if a customer asks what they would recommend they be housed in then the up sale for the sales person and the store goes way up. The sales person could recommend a 2.5 tank with filter and heater on up to a 10 gallon setup Depending on how the customer is responding. They could ask the question as Well how much space do you have and how much do you want to spend? When you find out the customer has this much money to spend, Then sell them don't go over board but go to the point the customer is thinking of how nice their new tank and fish will look in their home. Up sell is the key word that the manager will understand because it brings in more money to the store. You sell a betta for between $4.99 and $20.00 it is not making the store very much money. (right?) however sell the same fish and up sell the tank and supplies that they would need. If you really add up the prices of complete setups (like Top Fin 5.5 gallon at regular price of $29.99 and they would need a heater for the tank that's another $20.00 or better, (right ) add in substrate about 15 lbs that would be some where between $17.00 and $25.00 and then you have decor Plants. Your looking at the store making about $100 to $150 dollars per and all because of a fish that started out at $4.99. Not a bad sale for the store or the employee.

This is the way to talk to the manager and make him believe he can make a better profit than $4.99 for the fish and maybe $8.00 for the bowl. the difference is the ability to give the best information to the customer and an alternative to keeping their new pet for a longer time. Money wise it is a difference of about making $13.00 or making up to $150.00 What will raise his eyebrows and get him thinking?

Yes we have people out there that are saying this is crap but I have worked with many store managers over the years and this is what got them turned around. Their sales increased and the betta got better homes and care. Anyone on here that has worked in pet shops or run one knows this method is not off the mark.

Last edited by Old Dog 59; 01-25-2020 at 08:09 AM.
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post #3 of 6 (permalink) Old 01-25-2020, 11:38 PM
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Of course you're right Old Dog, but the customer is also led to believe Bettas are fine in tiny homes by all the small betta kits that line the shelves of big box, and even "good" pet stores (Walmart, Petsmart, Petco, LFS, etc). And the fact that every betta they've ever seen for sale was in a tiny cup, unlike the goldfish and guppies in the 10 gallon display tanks. The customer will likely be inclined to believe the retailer know more about fish than some nut protesting at the pet store. Also, the managers at petsmart/Petco follow corporate structure... They really don't give a flip about the animals, other than that they live long enough to turn a profit. And the cashiers are all 18-20 year olds thinking about what they're going to do on the weekend.

My first wife was a manager at Petsmart for 6 years, and she really did care about the animals. She was in the vast minority.
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post #4 of 6 (permalink) Old 01-26-2020, 01:01 AM
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Of course you're right Old Dog, but the customer is also led to believe Bettas are fine in tiny homes by all the small betta kits that line the shelves of big box, and even "good" pet stores (Walmart, Petsmart, Petco, LFS, etc). And the fact that every betta they've ever seen for sale was in a tiny cup, unlike the goldfish and guppies in the 10 gallon display tanks. The customer will likely be inclined to believe the retailer know more about fish than some nut protesting at the pet store. Also, the managers at petsmart/Petco follow corporate structure... They really don't give a flip about the animals, other than that they live long enough to turn a profit. And the cashiers are all 18-20 year olds thinking about what they're going to do on the weekend.

My first wife was a manager at Petsmart for 6 years, and she really did care about the animals. She was in the vast minority.

Yes, but you have to start somewhere and Old Dog 59 is offering a good starting place, go armed with the info on how to best keep a betta, but also remind the owner that his profit line is going to increase. Some of those mini tanks are only $10 less then a 2.5 gal kit.

I've also found that a lot of the college crowd cares about the animals in their care and are more then willing to learn how to best take care of betta if the information is presented in a respectable manner. Present it like, "You are right, betta can survive in that 1/2 gallon tank, but to really see them shine and see their personalities come out they do best in a 2.5 gal, heated, tank. I bet if you set up one for a display in the store, or bought one and set it up at your home, you'd see what I mean. Best part you'd have a great little pet."
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post #5 of 6 (permalink) Old 01-26-2020, 01:29 AM Thread Starter
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I printed out some tank sizes and fish they get along with. I'm going to talk to the manager. She knows me as well as my son. He worked for her in the fish department. He's really bright. I just hated that this family wanted a beta and were willing to by a new tank just to keep it alone and they talked her out of it.
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post #6 of 6 (permalink) Old 01-26-2020, 06:42 AM
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Educating the public and busting myths is what we do with our care and keeping. Betta keeping has come so very far in the past 20 years. From tank size to feeding to what they need. The changes came about slowly but they changed. We changed them, Why because we cared. It was ethical treatment of all animals that drive us. So many changes in the way people look at fish keeping. To Me and a few others on her it has grown into more than just a hobby or having a single 10 gallon with a gold fish. We have evolved from Hobbyist to Keepers. We have studied and researched , experimented and tried new ways to raise our charges.

This is why when you have the knowledge and the ability to make the changes in the way people give information so that these beautiful fish with personalities that give back the love we have shown them to really shine. This is what a new customer needs to know. The only way for them to find out is by the person they contact first with their questions. Customers in no way are stupid, they will know in a heart beat if they are being taken. (Well some will) This is the reason to start with a manager and enlighten him with not only the information of care and the betta needs. (which he may or may not care about) But when you combine your care information and how it affects the store's bottom line They tend to wake up and start putting 2 and 2 together.

When I lived in Lancaster PA. There was a huge pet supply store, close to me. I knew the owner, because when I first came out of the service His brother gave me a job in a pet store he had. They sold fish and I knew nothing about fish. I learned real fast. The pet store was called Doctors Pet. It was in the Park City Mall, The fish store that wholesaled to them was in Centerville PA. called That fish place. They were the largest Wholesale and retail store on the east coast. Still are. The owners thought me so very much from the care and feeding of all animals. It's where my love and passion started. I was more than looking at fish as a hobby. They thought me to become a Keeper. And 50 years later I'still am. Every chance I get to visit a Petco or Petsmart, or even a LFS, When I see a problem with the tanks I say something, When I talk to an employee and there is an education problem, I find myself doing just that Educating them and their manager. I pride my self that I have made friends in every store I go to and am greeted by name with a smile and Hay how are you doing. any thing new you can tell us.

Yes I have become a keeper and educator. I'm proud to know that I made a difference, I'm proud that that difference has given our charges a better life.

It is all in the presentation of information. It's all about passion and love for the animals.

Be an educator. But have your stuff together when you open your mouth. People will react and you will get the results that are needed.
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