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Betta Breeding - Business Idea

4704 Views 35 Replies 18 Participants Last post by  dramaqueen
Breeders, I went to PetSmart to get a betta and was amazed at the poor condition of the fish. I then went to the web to see if I could order online and only found Aquabids and a few poorly ran websites. I realized that this market hasen't even been taped. I was scared of Aquabids and I do not want to order from oversee's. I am an IT professional and have the ability to create well ran websites . My idea was to develop a website that small breeders could sell their. Betta's. If you could easly sell your betta's through a website would you all be interested? I am just asking to see if this is a viable idea.
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I think it's an excellent idea. I saw the same things that you did in your searches, psiflow; it's either buy from petco (cuz petsmart has horrible selection of bettas here!) or try online, but every site I went to said they weren't selling at present. This was before I found this forum, of course. I would be very willing to buy from your site, knowing that I was getting a fish from a small breeder here in the USA. It would be nice to be able to purchase a good or excellent quality betta with coloring and/or fin type that is different, maybe something I've only seen in a book or on the internet.
PS: I understand the kind of site/business/service that you are contemplating and it's a grand idea!
PSS: sorry about run on sentences and grammar issues...it's late.
Curly - I am actually trying to get in touch with another breeder in the area, possibly the only other one I know of. I know of a few people who have tried in the past but moved on.
I personally fully understand that I have to breed a wide variety, including some VTs. The customer need a wide variety of fish to choose from.
I am hoping to give them the best selection of the best quality I can provide. Give them new colors and styles they wouldn't usually see in you average pet store. Things that *shudder* Walmart would never have. Something different than the red/blue VTs and CTs.
There is actually a tropical fish store in the same complex as the Mom and Pop LPS that is interested in me. They too are interested in taking some of the spawns. So that is helpful as well. I actually buy several of my breeding stock from said LFS and they usually have wonderful quality in if you have ever seen some of my boys. For example my dearly missed Prince Poppycock.
I know I won't see profit for at least a year as it is with any business. I have taken a number of business classes, and while my major is culinary I know how to apply things I learn into all aspect ^_^. I am just hoping the spawns will pay just enough for themselves I can afford to do another and another, set up a few tanks instead of the two I will be running at the moment. (I am running two spawns about two months apart or so to allow me to have a nearly steady stream of fry at hand. Hoping to expand as my knowledge grows)

Raven - I don't know about your Petsmart but mine up here in Cent Or, actually gets decent stock in. I have found some true gems in there.
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Try more if you don't already have all the set up and knowledge.
With the number you have to deal with.
It better to build a barrack system(drip system)
To house the fish
Just relying on a store to sell your product is a very slow method.
You have to think on how many fish will be sold out of the store.
Feeding
If your relying on store bought product.
Hard to say if your ever going to make a profit
Use your judgment
Just because u can raise 200 fish to adult
Your going to do it.
Female don't really get sold
Only choose a few male quality male to be sold
Honest true is the rest will be cull
Cause your putting your repetition on the fish that going to be sold
You don't want to put a bad name on yourself this early of the game
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Yeah look at the quaiity of my fish
Not going to lie it store bought.
My lfs is really hard to compete with.
With quality and qunity
Hmpk dragon marble
He just selling them from 7-12 dollar
Depending on old or new shipment
Plus his fish breed true(color and tail)
The only thing I can beat him is that I will know the age n parent of the fish.
This sounds like an awesome idea! I've steered clear of Aquabid as I don't want to subject the fish to having to come from overseas to here. I would potentially buy from a site based here in the US if it was available.
Aquabid is world wide.
Betta is an open market
No point of land locking the market, it will only slow down process and make thing over price
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Amphibianite- its nice to meet another Oregonian on this sit! I am glad to hear that petsmart near you carries a good selection of bettas. I figured that each store is a bit different in merchandise. Down here, grants pass petco carries a large selection w/ some variety while Medford petsmart usually has about 10 bettas and they all look sickly most of time. I could just be getting there at wrong time.
Curly - I understand that, I would just like to add at the moment before I pass out that I am just not selling to the LFS and LPS. I am also planning on selling here on this site, and aquabid. Yes I know these too can only go so far, but I am not putting all my eggs in one basket so to put it. I know there is only so much I can sell at a time, and only so much I can do.
I do appreciate any and all advice you have and will give. ^_^ So thank you a lot honestly.

Raven - depends on when you go I think. My petsmart get their shipments in on Friday, so that is usually when the best and healthiest are there.
Personal what Ive think about aquabid, is that your showing what skill and quailty you have in stock to other breeder.
Just a few bad sell to breeder will end the game for you.
Cause breeder will only buy fish at a higher price.
Another thing about breeder/selling
Not just base upon the quality of the fish.
The main point is, Can it produce the the same quality or better in the next generation.
So learn how to rate the fish on quality and gene pool.
What is the stander for each breed.
So do some research and your homework before you start selling

I've think the more I go on.
The harder it get on you
Will that the different between a short tine breeder to a long term breeder

Breeder reputation is not base on the number of fish he/she sell, it's the quality.
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I agree, that it is a matter of pure quality. I don't plan on making a name for myself by selling subpar fish. If anything, those will be going to friends and family who want them to give them home and don't plan on breeding themselves. I plan on only selling the best quality I can.
Sorry for short post but busy busy busy here.
I really like your idea. If it could work, it would help a lot of us hobby breeders, those of us that want to breed top quality bettas without the thousands of fry! IBC sells shipping boxes and bags, also heat pads, I can't wait for their site to come back up.
If i'm understanding your proposal correctly, this wouldn't only be to sell bettas, but supplies as well right?

the problem with that is, that you would make the business deals with distributors to get products at wholesale prices, and then re-sell it to breeders like a middle man, which is no different then breeders buying from sites like aquabid or from the ibc website, cus lets face it .. even the middle man needs to take a cut to make some money. that's just basic business practices. even if your only making 1 cent off of reselling to other breeders, that is still a profit for you especially if your buying in bulk from wholesale. i know as a breeder myself, i go in with another breeder to buy at wholesale cost directly from a supplier. why would i buy from a middle man? unless you plan on selling the products not for profit for yourself and are willing to sell to breeders at the same wholesale price that you were able to negotiate.

also, since most established and serious breeders usually have their own website and sell their fish on their own site as well as utilize forums (classified sections) as well as putting their fish on aquabid (there are US breeders on there), and pre-plan with local fish stores etc. before they actually attempt to breed. Sure you will have your occasional breeder that produced a spawn just to "try it" and see what happens. but most of those spawns are given away, or sold for a very low price.

what many people don't understand when breeding is that even if your breeding pair are perfect, your spawn won't all be perfect. for example, from a 100 fry halfmoon spawn, you possibly might get 10-15% (could be more or less depending on the spawn) that are actually worth 20-50 dollars and are of breeding or show quality. usually breeders will pick 2-3 pairs to breed, and then some go up on aquabid, their own website to sell, etc. these do not go to mom or pop shops or lfs or pets stores since these are the cream of the crop. they are usually sold/traded to other breeders, entered into shows, which then after the show they are auctioned off at the show, etc.

then, the majority of the spawn would just be of the usual suspects that you see at local mom and pop shops (all the mom and pop stores around me hand pick the fish they want at their shop cus they know what their customers want and sells at their shop and what doesn't) that the store are selling for 6.99-8.99. which mean you sell to the store at 2-3 dollars per fish.

then you get the rest of the spawn that didn't get picked or sold. what do u do with them? give them away to family or friends. or take care of them yourself? these are usually the fish that end up at walmarts petsmarts petcos etc.

but i guess the bottom line i gotta ask from a business standpoint is. what will your site accomplish? why would i use ur site/service, when i can establish my own and not have to pay you royalties or a service fee or pay you to be the middle man? unless you plan on providing your site as a free service for breeders, then what's in it for you? we all know running a site is not free. how are you going to cover your over head costs?

it is a good idea, but there's a lot of other aspects that you haven't really touched upon that i hope you do cover when your business proposal is ready.

good luck! =)
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It's an interesting idea, but I think it would be just as obscured as US breeders who have personal pages and I'm not sure how you would profit. I hope this doesn't come off as incredibly offensive, but for being an IT person, your spelling and grammer is pretty bad. If you want to design a website as a respectable business in the US, just make sure you have someone to help with that or it will look really sloppy.
I think it would be good for first time breeders to use but (like stated above a few times) more experienced breeders have there own sites.
Breeders, I went to PetSmart to get a betta and was amazed at the poor condition of the fish. I then went to the web to see if I could order online and only found Aquabids and a few poorly ran websites. I realized that this market hasen't even been taped. I was scared of Aquabids and I do not want to order from oversee's. I am an IT professional and have the ability to create well ran websites . My idea was to develop a website that small breeders could sell their. Betta's. If you could easly sell your betta's through a website would you all be interested? I am just asking to see if this is a viable idea.

An American based website would be cool :) with a Canadian subsection lol

I fully agree with everything in bold!
What else will be part of the website besides people posting fish for sale?
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